Why use analytics?

Having a website is important for any business for sales as well as creating a user experience that will attract more viewers. However, the only way to ensure success with your website is to constantly check your website analytics. Analytics allow you to identify the strengths and weaknesses of your website, what’s working and what isn’t.

Checking analytics often is the best way to ensure the success of your website, it shows your who is visiting your site, such as the demographics as well as showing what on your website gets the most clicks. Knowing what your customers and visitors are more interested in will help to create content that will target them perfectly. Analytics helps to generate more sales, improves SEO, and ensure business growth.

Free website analytics tools

Google Analytics: Google is the one of the top platforms for business management, analytics, and keywords. With the ability to track measure a websites performance and identify visitor’s demographics allows better insight to what customers want to see and don’t want to see. Google analytics tracks your SEO progress, and helps you come up with keywords for your website. Keywords are one of the best ways to improve SEO and ranking on Google and other platforms. The Google keyword planner shows you the most searched up keywords that relate most to your website, along with pricing and ranking. Google analytics can also be used for other SEO related sites, such as SEMrush.

SEMrush: Another fantastic tool for improving your websites SEO and finding errors in your website. SEMrush perfect for finding broken links or errors found in your website pages, this site used Google analytics to access all aspects of your SEO score in order to improve it. SEMrush also allows you to view your competitors traffic, keywords and targeting audience to help create a successful marketing strategy. Optimizing SEMrush is the best way to

To conclude, these useful analytics tools are perfect for creating the perfect marketing strategy and analyzing the positives and negatives of your website. With Google analytics and SEMrush, you are able to fix all errors and improve SEO in order rank higher on platforms such as Google. Make sure to always check your website analytics!