Our rebrand involved a modern take on the ARZA logo, color palette, and typography. We incorporated the Israeli coastline into the logo to convey the organization's Zionist roots.
Our design of ARZA's annual report got sent out to a wide audience of members and contributors, and coupled with PR related to the website redesign, has led to some very substantial donations in recent weeks.
Members of our development team implemented a map widget to display a list of all of ARZA's communities within Israel.
Extending the focus of ARZA's Reform Zionist roots, we designed the brand's iconography to resonate with themes of Israeli culture in a pleasant and sweet aesthetic.